In Mexico, the Grammy-nominated Latin alt-rock band DLD has performed in front of large crowds filled with longtime fans. Across the border in America, however, many listeners are just discovering DLD and similar Latin musicians. According to the Los Angeles Daily News, DLD has returned to the U.S., this time…
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Amazon, Twitter Embrace Hispanic Consumers, But Some Brands Are Falling Behind
Even in the digital age, 85% of a business’s customers live or work within a five-mile radius of its storefront or office. But whether a company has only a brick-and-mortar shop or operates completely through an e-commerce platform, it seems that businesses may need to be more aggressive about marketing…
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New American Funding Pledges $25 Billion in New Mortgages for Hispanic Homebuyers
New American Funding has joined the National Association of Hispanic Real Estate Professionals (NAHREP) in their initiative to increase sustainable Hispanic home ownership. The national mortgage lender has promised an impressive $25 billion in new mortgages to the cause. Approximately 14% of homebuyers in 2016 financed their purchase with a…